Podcast Advertising

Why podcast advertising is effective

We’re currently planning some podcast advertising for a client, so we thought it would be worthwhile sharing the reasons why podcast advertising is so effective. It doesn’t get much more niche There are podcasts about everything. Take The Pen Addict for example, which features two buddies, talking about pens and pen-adjacent accessories. ...

5 reasons why branding is so important

You’ve probably read a lot about how great branding is a vital part of making a business successful, but do you know why it’s so important? Great branding enables your business to: Attract an audience with an aesthetic that appeals to them and their specific style. Be easily identifiable across all channels, so ...
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