Social media marketing tips for your local O'Connor business!
One top social media marketing tip for your O'Connor Business
Do you operate a local business in O’Connor?
Did you know that meaningful social media can both drive more new clients and repeat business to you when executed well.
We have delivered many effective social media marketing strategies and implementation plans for a wide range local Perth businesses targeting their local area and surrounding suburbs.
So if your business is in O’Connor then read on about how to tag properly when posting.
How we help local businesses attract new local customers
@the_wonder_co
Perth marketing | PR | Design | Social Media
Tagging Your Social Media With Local Suburbs
When many local companies post, they forget the most important task and that is to tag their posts. Tagging works as a way to search engine optimise your listings in the social media platforms. This drives posts towards a relevant and interested audience.
For example lets take the suburb of O’Connor and let’s suppose you ran a Gourmet Deli.
O’Connor is a primarily industrial suburb of Perth, Western Australia, in the City of Fremantle. It was founded in 1955 and is named after Irish engineer C. Y. O’Connor, who was laid to rest in Fremantle Cemetery. O’Connor has a roller skating rink as well as a variety of retail establishments, including a big hardware store, two major electronics retailers and several more.
So when posting For example as a “Gourmet Delights Deli,” as your beloved local deli in O’Connor, strategically uses geotags and local hashtags on your Instagram posts to target your suburb and those nearby.
By tagging your location as “O’Connor” and including popular local hashtags like #O’ConnorEats, #O’ConnorBites, O’ConnorGourmet and #O’ConnorFoodies, Your gourmet delights Deli increases it’s visibility among residents in these areas who are seeking quality gourmet products and personalised service.
This targeted approach helps attract new customers and drive foot traffic to their deli from surrounding suburbs, strengthening their position as a go-to destination for gourmet food enthusiasts in O’Connor and its neighbouring areas.
If you need help identifying what to tag. Give us a call.
A strong social media presence for your O'Connor business helps more than you might think
In the competitive realm of local business marketing, maintaining an active online presence via consistent social media posts is imperative for cultivating trust among potential clients. Here’s why:
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Highlight Your Services: Regular posts provide a platform to showcase your services, programs, and offerings, offering a sneak peek into what your local business has to offer.
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Engage Your Audience: Regularly posting demonstrates your dedication to interacting with your audience, whether it’s through responding to inquiries, sharing client testimonials, or participating in discussions about local community topics.
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Establish Authenticity: Sharing behind-the-scenes glimpses, practitioner profiles, or stories about your holistic practices helps establish authenticity, portraying your center or brand as a genuine advocate for wellness and lifestyle enhancement.
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Implement the Art of Storytelling: Storytelling is a crucial step in every brand strategy. It’s an opportunity for you to engage your audience and build a genuine human connection. If you’re a product-based wellness business, you likely provide a transformative experience for your clients. Why not showcase your brand’s real voice by including your audience to give it a more personal touch?
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Provide Social Validation: Sharing user-generated content, such as client testimonials or transformation stories, provides social validation and builds trust by illustrating real-life experiences and success stories from satisfied clients.
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Stay Top-of-Mind: Regular posts ensure your wellness center or lifestyle brand remains top-of-mind for potential clients, serving as a gentle reminder of the services and experiences you provide, and encouraging them to engage or recommend your center or brand to others.
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Foster Community: Engaging with your audience and facilitating conversations around wellness and lifestyle topics fosters a sense of community, making potential clients feel connected to your center or brand and more inclined to trust and support it.
- Know the rules for your industry: The lifestyle and Wellness industry has some pretty specific rules. Find out more about the guidelines and rules.
Free Marketing Consultation for Perth Businesses
Get in touch with us about your free 30-minute over the phone marketing consultation.
How we help your local O'Connor business grow their social media
Our social media marketing services:
- Social Media Content Calendar 2024: Take the time and research out of your social writing. Full of all the key dates for the year, plus other content ideas, our Social Media Content Inspiration Calendar will enable you to write your captions quickly and easily, and never miss a key date.
- Instagram Story Highlights Covers: original designs with your input for your Instagram Story Highlight Covers.
- Instagram Grid Post Templates: We’ll design a range of compelling on brand design templates for your Instagram grid posts, so your grid is looking glam. Our designs are made from scratch in Adobe, then imported into Canva for you to edit and update forever more, for free.
- Instagram Social Templates: Keep it consistent! We’ll design a range of compelling on brand design templates for your Instagram grid and story posts, plus covers for your Instagram highlights so your ‘Gram is looking glam.
You don’t have to commit to the financial burden of a full-time social marketing manager in-house to make sure you have an effective marketing strategy. With The Wonder Co joining your business you’ll benefit from drawing on our whole team’s knowledge across branding, social media marketing, and PR disciplines, for less than you would spend on one marketing employee in-house.